Michael Gramlow
Creative Director
mgramlow@wearelollipop.com
416.399.6236
Lollipop is an interactive creative production company run by ex-agency types...
While we work in whatever way is right for the agency, generally it looks something like this: the agency owns the client relationship, strategy and idea. We help them figure out how to bring the idea to life in the interactive world. That could range from creating a treatment and shooting content to fleshing out and building a core idea into a fully functional interactive experience.
To get there, Lollipop provides interactive direction, full-service production management, design, animation, web and app development services.
We also think it’s pretty important to mention that we come from the agency side of the business; so we understand how agencies work and what their needs are from a production partner (read: level of service is really, really important). Our goal is to make the process as enjoyable and un-complicated as we possibly can.
- Most of their clients are in the US and Europe where budgets are bigger and top tier interactive production companies have emerged
- The Barbarian Group, Big Spaceship Firstborn, EVB, NOrth Kingdom
Interactive Pure Play
- Trend towards largescale site buildes
- large big budget clients
- companies Critical Mass, Organic, Blast Radius
Intergrated Ad Agency
- have to find business
- brand oriented, creative
- often work with other channels - part of a bigger campaign
- often very siloed
- ie Txi, BBDO, DDB
Production Company
- have reps
- works as a partner
- well versed in production
- ability to work on a range of clients/projects
- and emerging specialty
- companies lollipop pixel Pusher, Indus Blue, Fuel, Jam 3
Samples of their work
(I loved seeing all this - looks like a lot of fun but I know there would much time and crazy work hours that must goes into these!Little Black Sunshine
Coffee brand — had a lot of creative liberty and played on the drug smuggling theme
Packaging.
Visit the link for an experience in the underbelly of the coffee trade!
www.pureblacksunshine.com
Sprint
- Shot on a camera Phantom - slow mation - 900 fps
- salvage and rescue fixtures and materials on demolished or tear downs
- their business is built on sprint products
Sapporo Beer
- online adventure game to discover ancient scrolls
- great effect - visit link below to check it out.
Dickies – durable clothing
- media rich
- the ad takes over the entire site
check out the geolocation integration here and the skilled carolling!
http://work.wearelollipop.com/share-a-carol/
side note: greenscreen.com find all sorts of animals... if you are looking for a reindeer —
I would like a panda ...
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